Building Blocks of a Homepage
To sit at the helm of Kohler's website, the homepage needs to contain certain key components. Design patterns were established for consistency as the content changes from month-to-month.
The feature a headline with subheading, an activating call-to-action and a promotional areas to be highlighted along with their award-winning photography, sets, products and design.
Tresham® Bathroom Collection
A fresh twist on simple Shaker-style furniture design, Tresham blends classic American design with a modern eclectic sensibility.
Sensate® Faucet Collection
The Sensate hands-free faucet frees your hands so you can speed through cooking and cleanup tasks while enjoying a cleaner, more hygienic kitchen environment.
Moxie® Showerhead + Speaker
Combining a luxurious spray with a best in class high-quality audio speaker with sound by Harman Kardon®, the all-new Moxie showerhead and wireless speaker elevates your everyday showering, turning any shower into an immersive sensory experience.
Introducing the Adair Toilet
The Adair toilet from KOHLER combines striking organic lines with a slim tank and delivers form and function in a one-piece design. An excellent value, the Adair toilet offers a slim tank and pared-down oval form, making this compact, high efficiency toilet perfect for smaller spaces.
The following two concepts were both selected to be used in an A/B test to be run using the Adobe Analytics toolkit. In the end it was found the the bolder and higher contrast, the lower concept, was the clear winner with over 67% more customer engagements.
